Marketing and Awareness
Priority Area 5 - Vision 2025
By 2025, Southeast Technical College will have simplified its message and repeated it over the course of 24-36 months to build city and regional brand recognition for the purpose of sharing the STC story about our mission, students and alumni.
Assess and improve STC’s brand identity, distinguish target audiences and utilize students as brand ambassadors at STC events and throughout digital platforms to help tell the STC story.
Utilize brand identity and storytelling tactics to promote community awareness and enhance Southeast Technical College’s reputation in the region.
Create and implement an integrated approach to communication, marketing strategies and public relations for all campus communication and events.